NBC CT — The rouse started with a call to customers on Friday. “’Just a layaway event’ that’s how we phrased it,” Burlington Coat Factory Operations and Customer Service Manager PJ Seguljic said. Customers who lined up at the East Hartford store Saturday morning, eager to take home merchandise they’ve been paying off in installments, arrived to much more than a “layaway event.” “Your layaways have been paid away,” Seguljic announced to the group.